Crack the code to startup traction with insights from Chef Robotics, NEA, and ICONIQ at TechCrunch Disrupt 2025

At TechCrunch Disrupt 2025, a panel featuring Rajat Bhageria (Founder & CEO of Chef Robotics), Ann Bordetsky (Partner at NEA), and Murali Joshi (Partner at ICONIQ) will explore the challenging journey of achieving product-market fit, a critical yet often misunderstood phase in a startup’s lifecycle. Drawing from their diverse experiences—Bhageria’s founder perspective scaling AI-driven automation in food production, Bordetsky’s investor insight from companies like Uber and Twitter, and Joshi’s track record of driving over $2.5 billion in investments—the discussion will focus on effective testing strategies, real-time iteration, and how to genuinely listen to customers without being overwhelmed by feedback. This session aims to provide founders with actionable guidance to move beyond guesswork and build products that truly resonate with users, whether they are still developing prototypes or scaling existing traction. Taking place on the Builders Stage from October 27–29, 2025, at Moscone West in