Europe enjoys 21 EVs selling for less than $40,000 Canadian. Only one is available in Canada: report - Clean Energy Canada

Canada faces a significant shortage of affordable electric vehicles (EVs), with only one model—a small, low-range Fiat priced under $40,000 Canadian—available in the country. In contrast, Europe offers 21 EV models under this price point, most of which have driving ranges exceeding 300 kilometers. These European options come from a diverse range of manufacturers, including European, Japanese, South Korean, and Chinese automakers, but notably, none are American. This disparity highlights a gap in the Canadian market, where the economy EV segment is virtually nonexistent despite consumer interest. Research by Clean Energy Canada shows that only 27% of Canadians are willing to spend more than $40,000 on a new EV, whereas nearly half (49%) would consider an EV priced below that threshold. Although EVs save money over their lifetime, the high upfront cost remains a barrier. To address this, the report suggests several measures: allowing the import of EVs that meet European safety and environmental standards to increase model