How TRIC Robotics is reducing pesticide use on strawberries using UV light

TRIC Robotics, a startup based in San Luis Obispo, California, is addressing the heavy pesticide reliance in strawberry farming by deploying autonomous robots equipped with UV-C light technology to reduce chemical use. These tractor-sized robots can treat up to 100 acres overnight, using UV-C light to kill bacteria and pests, and vacuums to remove bug residue without damaging crops. Rather than selling the robots directly, TRIC offers them as a service, aligning with farmers’ existing pest control payment models. This approach was developed through close collaboration with farmers to ensure practical adoption. The company was founded by Adam Stager, who pivoted from developing 3D-printed robots for SWAT teams to agriculture in 2020, seeking to make a meaningful impact. Through a USDA program connecting innovators with uncommercialized technology, Stager discovered the UV light application that became central to TRIC’s solution. Starting with small-scale trials on farmers’ land in 2021, the company has since expanded to work