Instacrops will demo its water-saving, crop-boosting AI at TechCrunch Disrupt 2025

Instacrops, a Chile-based startup founded by Mario Bustamante, is leveraging AI to address the critical issue of water scarcity in agriculture, particularly in water-stressed regions like Chile and India where agriculture consumes over 90% of water resources. The company helps around 260 farms reduce water usage by up to 30% while boosting crop yields by as much as 20%. By shifting from hardware to AI-driven solutions, Instacrops now processes approximately 15 million data points per hour, significantly increasing efficiency and impact with fewer staff. Their technology integrates IoT sensors or existing farm networks to collect data on over 80 parameters—including soil moisture, humidity, temperature, and satellite-derived plant productivity metrics (NDVI)—to provide precise irrigation advisories directly to farmers via mobile apps and WhatsApp. Instacrops focuses on high-value crops in Latin America such as apples, avocados, blueberries, almonds, and cherries. The startup offers its services through an annual fee per hectare, enabling farmers