Volkswagen ID. Buzz Takes Center Stage with THEOPHOLIO at New York Fashion Week - CleanTechnica

At New York Fashion Week on September 11, 2025, Volkswagen of America partnered with New York-based fashion label THEOPHILIO to present a unique collaboration that blended cultural heritage, fashion, and electric mobility. The centerpiece of the runway show was a custom-wrapped Volkswagen ID. Buzz, adorned with THEOPHILIO’s Spring/Summer 2026 signature print. The show opened dramatically with a model emerging from the ID. Buzz, symbolizing the collection’s themes of exploration and cultural storytelling. Designer Edvin Thompson’s RIDDIM collection drew inspiration from the Caribbean diaspora, reflecting vibrant colors and adventurous spirit that paralleled the electric vehicle’s innovative design. This collaboration highlighted the intersection of creativity and culture, with Volkswagen’s Chief Communications Officer Jeannine Ginivan emphasizing how Thompson’s vision elevated the ID. Buzz’s appeal. Thompson described RIDDIM as a celebration of movement, memory, and the rhythm of travel, inspired by personal experiences of road trips and shared moments.