Zoox bets big, launches robotaxi service on Vegas Strip

Amazon subsidiary Zoox has launched its fully driverless robotaxi service on the Las Vegas Strip, marking a significant milestone after more than a decade of development. Zoox’s custom-built vehicles are unique in design, lacking traditional driver controls and featuring interior seating arranged to face each other, enhancing rider interaction. The company manufactures these robotaxis entirely in-house at its dedicated production facility, with a capacity of up to 10,000 vehicles annually. Initially, the service is free to riders to encourage adoption and gather feedback, with plans to introduce paid rides pending regulatory approval. Zoox has also established dedicated pickup zones with on-site concierges at key Las Vegas destinations and offers real-time app features such as vehicle identification, estimated pickup times, and ride summaries. Zoox is currently testing its robotaxis in San Francisco and Foster City, with future expansions planned for Austin and Miami. The company has driven over 2 million fully autonomous miles and completed more than 10 million autonomous trips, providing over 250